Revenue Management & Brand Utilization

Revenue Management is a technique that OHM utilizes to capture the maximum value of market demand. Our goal is to sell the right product, at the right time, through the appropriate channel to the targeted customer, utilizing:

  • Strategic Development Programs via eCommerce

  • Content Management

  • Revenue Meetings

  • Rate Loading

  • Market Analysis

  • Budget Assistance

  • Forecasting

  • Price Positioning

Additional Tools:

Historical Data, Transient / Group Pace, Group Displacements, STR Trend Reports

Sales & Marketing

OHM performs an extensive market review for each asset and develops customized marketing plans designed to maximize the full potential of each hotel. Instituting proven yield management programs, sales goals, franchise resource utilization with proper tracking and monitoring, allows OHM to deliver superior results across key metrics.

  • Strengths/Weaknesses of Competitive Set

  • Search Engine Optimization (SEO)

  • Special Offers & Promotions

  • Channel Analysis

  • Digital Presence Management

  • Past Performance

  • Analysis of Market Trends & Conditions

  • Track Results of Strategy

  • Analyze Strategy Success/Failure

  • Communication with Property, Brand, and Ownership

  • Local Search Optimization

Food & Beverage

We understand the significance of operating a hotel’s and restaurant’s food and beverage outlet(s) to achieve profitability and exceptional guest satisfaction. Strategic restaurant partnerships combined with a knowledgeable operations team provides the expertise needed to maximize profits and focus on key matters that create a successful culinary operation. Our areas of focus include:

  • Concept Design & Menu Planning

  • Staffing & Training Personnel

  • Cost Control and Pricing

  • Targeted Marketing & Sales Programs

Corporate Accounting

We utilize a comprehensive suite of proprietary technology systems that allow reporting, tracking and monitoring of each property’s ongoing results on a daily, monthly and annual basis. This allows OHM to control costs and deliver the results our client’s desire and effectively communicate the property performance to our clients in a timely manner.